Client
Meridian
Year
2025
Role
Packaging design, brand identity, e-commerce
Packaging and an online shop for a skincare line rooted in minimal, tactile design.
Research
Interviews, audits and a sharp problem statement.
Concept
Directions explored, one chosen with the client.
Design
Interfaces and a system built to scale.
Launch
Shipped, measured and refined after release.
Formulating a visual language from the inside out
Meridian’s founders make skincare the way chemists write notes — precise, unembellished, confident in the formula. Our job was to give that confidence a shelf presence without resorting to the clinical cliches of the category.
A system built to scale
We designed a modular labeling system that reads clearly whether a product sits alone on a bathroom shelf or lined up twenty deep in a retail display. The e-commerce site carries the same discipline: no filters, no noise, one product per screen.
